From the category archives:

How-To

Why Your Business Needs A Website – Videocast

September 28, 2009

Too many small and local business still don’t have a website. Find out why you need to take control of your online presence (even if you didn’t know you had one!)

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Is Your Content Kindle-Ready?

February 23, 2009

On Tuesday, Feb 24, Amazon will release the second version of its Kindle ebook reader, and the media are already full of stories about ebooks. The time has never been better to release your content digitally and, to capitalize on the news, to release your content in a Kindle-ready format.

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Build Your List

November 6, 2008

Want to build a huge list of pre-qualified prospects? Take tip from the President-Elect…

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How To Delight Your Customers – An Indispensible Guide for Customer Service Managers

October 15, 2008

The web is full of rants about bad customer service experiences, but it doesn’t have to be that way. If you are in charge of customer service for your company, here are five ways to delight your customers, gleaned from my years both managing a customer service department, and personally talking to tens of thousands [...]

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6 Tips for Improving Your Business Writing

October 15, 2008

Do you hate to write business letters? Do you spend a lot of time on each email only to receive slow or no responses? Use these six tips to develop a writing style that gets results.
One Letter One Subject
Each letter or email should address one issue only. You can always send another email to talk [...]

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Better Business Writing: First Drafts & Revisions

October 15, 2008

IF A DOCUMENT is worth writing, it’s worth writing twice.
Although science fiction author Robert Heinlein famously claimed never to rewrite anything, he must be the only successful writer who can make that claim.
If you find it difficult to write well, remember that a first draft is just that. The trick to good writing is to [...]

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