I use WordPress to host and run my websites. (It started as blog-hosting software but works as a Content Management System too. The Wall Street Journal’s site is built on its software, for example). Lots of people more technically-skilled than I have written...
Hardly anyone knew anything for sure about Apple’s new tablet, the iPad, before its vaunted launch last week. Within 13 minutes of the word “iPad”‘s first public utterance it was the top trend on Twitter. But are you sure you have Apple’s...
Barnes and Noble have released a new eReader, which looks suspiciously like the Kindle with a few “Look I’m Different” features. (I’m not saying that’s a bad thing. Not at all. I just wonder why it has to be white and rectangular and look...
What’s more likely to tip you over from browser to buyer: a detailed list of features and benefits or an enthusiastic recommendation by someone just like you? Consumers are pretty savvy these days, having been bombarded with advertising since they were babies....
Phoenix Karate – Created website architecture and look & feel, SEO and keywords, contracted graphics work, created Content Management System, created mailing list, incorporate ad space and management in sidebars, create graphics for ads and feature boxes,...
This week I was listening to a gathering of (probably) excellent minds from “Great Universities” talking about one of my favourite subjects: the history of History. The program’s audience was the general public. I tried — twice — to get...
Too many small and local business still don’t have a website. Find out why you need to take control of your online presence (even if you didn’t know you had one!)
Should you follow the latest trend in your field? Not necessarily. But you must be able to tell your clients why you are avoiding it. And you must do your research. In marketing, Twitter is trendy. Some marketers are finding ways to work with it. Others feel...
If you’re lucky enough to have a Kindle or a Kindle 2, there is no need to go spending good money to put your own content on there. If you have PDFs, HTML docs, word processor documents that you’d like to carry around on your Kindle, you can either pay 10c...
As a follow-up to my last post (about getting more followers on Twitter through auto-follows), I wanted to post quickly about how I’m finding the right people to follow (and hoping they auto-follow me). At first I was searching Twitter for keywords, manually (at...
